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Washington Examiner reviews “Beat the Incumbent”


International election campaign consultant Louis Perron’s new book Beat the Incumbent: Proven Strategies and Tactics to Win Elections comes out a week from today. Ahead of publication, the Washington Examiner gave a great review for those interested in political campaigning.

Two great nuggets from their review include:

“An accessible but detailed expert guide to the nuts and bolts of successfully challenging incumbents.”


“Campaign strategists for challengers would be wise to, far ahead of November 2024, read Perron’s step-by-step guide to take on incumbents at any level of government.”

Go preorder the book now!

Beat the incumbent